Company Profile

Generac

Company Overview

Generac is a total energy solutions company that empowers people to use energy on their own terms. Founded in 1959, Generac is a leading global designer, manufacturer, and provider of a wide range of energy technology solutions. Generac provides power generation equipment, energy storage systems, energy management devices & solutions, and other power products serving the residential, light commercial, and industrial markets. The Company continues to expand its energy technology offerings for homes and businesses in its mission to Power a Smarter World and lead the evolution to more resilient, efficient, and sustainable energy solutions.

We have a long history of providing power generation products across a variety of applications, and we maintain one of the leading positions in the North American market for power equipment with an expanding presence internationally. We believe we have one of the widest ranges of products in the power generation marketplace, including residential, commercial, and industrial standby generators, as well as portable and mobile generators used in a variety of applications. The Company is evolving its product portfolio by building out ecosystems of energy technology products, solutions, and services for homes and businesses, enabling end users to better manage their energy costs and needs. As part of this evolution, we have made significant investments into developing markets such as residential and commercial & industrial (C&I) energy storage, solar power inverters, energy monitoring & management devices, and electric vehicle (EV) charging. Central to these ecosystems are the Company’s advanced connectivity devices, controls capabilities, and software platforms that facilitate the integration of our products into grid services programs. In addition, we have been leveraging our leading position in the growing market for natural gas fueled generators, which we believe represents a cleaner fuel compared to diesel, to expand into applications beyond standby power, allowing us to participate in multi-purpose microgrid projects for C&I customers. As the traditional centralized utility model evolves over time, we believe that a more decarbonized, digitized, and decentralized grid infrastructure will develop, and our energy technology solutions are uniquely and strategically positioned to participate in this next-generation grid.

Given our competitive strengths in our traditional power generation markets, we believe we are well-positioned to execute on the growing opportunity for backup power for homes and businesses, where increased penetration is being driven by multiple mega-trends that are resulting in poorer power quality for end users. In addition, our focus on more resilient, efficient and sustainable energy solutions has dramatically increased our served addressable market, and as a result, we believe we can continue to be a leader as energy costs rise and end markets evolve over time.

Notable Accomplishments / Recognition

The #1 Name in Home Backup Generators: https://www.generac.com/

Founded in 1959, Generac was the first to engineer affordable home standby generators, along with the first engine developed specifically for the rigors of generator use, and is now the #1 manufacturer of home backup generators. Generac manufactures the widest range of power products in the marketplace including portable, residential, commercial and industrial generators. We are also the leading designer and manufacturer of manual and fully automatic transfer switches and accessories for backup power applications up to 2 MW.

Our Generac Mobile line of powerful, high-quality light towers, trailer-mounted mobile generators and combination units are designed and built for a variety of industries and the most demanding environments.

Generac also pioneered the residential power washer category, putting the power to clean into the hands of homeowners. Today, Generac features a full line of innovative, industry-leading power washers suitable for virtually any application, including the toughest commercial and industrial environments.

At Generac, we protect the things that power your life by providing quality, affordable power solutions.

Benefits

https://careers.generac.com/en/life-generac/benefits/

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  • 1 day ago

    Senior Manager, Strategic Pricing and Value Realization - Capability Building

    Generac - Greater Milwaukee Area, WI, United States
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    Primary PurposeThe Senior Manager, Strategic Pricing Value Realization Capability Building is accountable for designing, scaling, and institutionalizing Generac s enterprise pricing and value realization capabilities in support of our Value Capture priorities. This role builds the processes, tools, governance, analytics, and training that enable consistent, disciplined monetization across products, channels, and business units. The role does not own daytoday price execution but enables ...

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  • 1 day ago

    Director, Strategic Pricing and Value Realization Residential Business

    Generac - Greater Milwaukee area, WI, United States
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    Primary PurposeThe Director, Strategic Pricing and Value Realization, will lead the design, implementation, and optimization of pricing strategies across Generac s Residential business, including Consumer Power and Energy Technology solutions. This role will elevate pricing from a functional capability to a strategic growth lever, ensuring that Generac maximizes revenue, profitability, and customer loyalty across all channels and residential product categories. The Director will set the strategic ...

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